Why should entrepreneurs stop using marketplaces

by Enstack | February 13, 2024

In recent years, online marketplaces have been the go-to for small businesses looking to establish an online presence quickly. Some of which are TikTok shop, Lazada, Shopee, eBay, and more. While these platforms offer convenience and visibility, there comes a time when the drawbacks outweigh the benefits for growing enterprises. In this article, we explore why small businesses should consider cutting ties with traditional marketplaces and, instead, opt for a solution like Enstack to take control of their own destiny.

Limited Brand Control

Marketplaces control the user experience, limiting brand customization options. Enstack empowers businesses with a user-friendly platform, allowing complete control over branding and design to create a unique and memorable identity. You also get a domain of your own powered by Enstack for your web store, which people can easily access through web or mobile.

Increased Competition

Enstack provides businesses with a dedicated space and store, reducing competition and allowing for a more focused approach to target audiences. A personalized storefront within Enstack can help small businesses stand out in a less crowded space.

Limited Marketing Opportunities

Traditional marketplaces control product visibility, limiting marketing opportunities. Enstack enables businesses to implement tailored marketing strategies, such as social media campaigns and tailored graphic templates to use for promotions, expanding their reach and engagement. You can also integrate your live streams in your web store, expanding your reach when live selling.

Flexibility and Adaptability

Unlike traditional marketplaces, Enstack offers small businesses the freedom to adapt quickly to market trends and consumer preferences. With customizable features and agile development, businesses can experiment with new strategies and features. Enstack is also currently developing AI features that entrepreneurs can use to further improve their businesses.

Use Enstack for the Ultimate Solution

Enstack, as an integrated platform, combines e-commerce, customer relationship management (CRM), and marketing tools in one. This seamless integration simplifies operations, offering small businesses an all-in-one solution for their online presence.

In conclusion, while online marketplaces may serve as initial stepping stones, entrepreneurs should consider the long-term advantages of embracing a solution like Enstack. Independence with Enstack brings control over branding, profits, and customer relationships, offering a comprehensive and flexible platform for sustained growth and success. It's time to unshackle yourself from the limitations of traditional marketplaces and harness the possibilities that Enstack provides.

Still not convinced? Try Enstack yourself for free! Download now: enstack.ph/downloads

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